Needless to say, it didn’t take long to Start Me Up on this particular design challenge. Wild Horses couldn’t have dragged me away when old friend and colleague Alex approached me to design a logo and cycle jersey for his new business, Cairn MTB.
I’d been Waiting On A Friend to put some more design work my way, and here he was coming to my Emotional Rescue on a Ruby Tuesday.
The Last Time I worked with Alex was on a project for Edinburgh University Cycling Club way back, also for a cycle jersey. Since then, he’s moved on and formed his own business as a mountain bike guide and coach up in Scotland. Plenty of Satisfaction in that I’d imagine. Alex already had a website and social media presence, but was looking for an identity to complement it and for that to be incorporated into his branded cycling jerseys.
It would have been an easy option to Paint It Black, but we went for some colour in the logo after the initial drafts. Alex was keen to have cairn stones incorporated into the logo, which proved a challenge at first. But hey, I though, It’s Only Rock(s) n Roll(ing) he’s looking for and even if You Can’t Always Get What You Want, we gave it our best shot.
The cycle jersey’s followed once the logo was done, and after some Tumbling Dice were thrown on colour schemes, we hit on one Alex considered had “nailed it”. Check out the full story on our Portfolio page and if you’re looking for some quality Alpine MTB skills coaching, be sure to follow the link to the Cairn MTB website and become a Jumpin’ Jack Flash.
Good luck with it all Alex. Ride ‘Em On Down mate 😉
It’s All Over Now, but apologies for the cheesy song title references. Actually, I’m not. It was bloody hard work!
Cheers – DP
